The global green data centre market is expected to reach up to £140bn by 2022, according to a new forecast from U.S.-based intelligence firm Transparency Market Research.
The researchers predict that this growth will be due to an increasing interest from data centre operators in energy efficiency programmes, and growing government involvement in regulating the industry and offering tax incentives.
The report notes: “Key factors driving the global green data centre market include increasing shift of enterprises towards energy efficiency, government regulations and reduction in operational cost.”
Green data centre initiatives promote efficient storage, management and delivery of data across the entire infrastructure, and reduce its environmental impact. Initiatives include reducing e-waste, recycling, lowering emissions, and using alternative energy technologies.
In 2014, the global market for green data centres was valued at £16.58bn – a figure expected to rocket 30.8% between 2015 and 2022 with increasing adoption of green solutions across the IT, telecommunications and banking, financial services and insurance (BFSI) sectors.
The research paper adds that the green data centre industry is predicted to grow rapidly in low temperature regions as new energy efficient cooling technologies are developed.
Last year, North America was the biggest contributor to the green data centre market, where they are primarily used in the IT and telecommunications industries.
Transparency commented that the green data centre market is moderately consolidated, but new players are expected to enter the market through partnerships and mergers over the next few years.
Global vendors listed by the research for their innovation in the field included Cisco Systems, Ericsson, Fujitsu, International Business Machines Corporation and Hewlett Packard. These leaders are working closely with partners to boost their data centre efficiency, meeting demand for eco-friendly products and increasing their competitiveness.
Other key players detailed in the Transparency report were Dell, Eaton, Emerson Network Power, Hitachi, and Schneider Electric.